TTA offer a unique opportunity for a company to gain all the advantages of a senior marketing director at a fraction of the cost.

TTA’s founding partner Steve Shergold can be available to represent your organisation as a ‘hands-on’ company card carrying Marketing Director.

Steve has over 20 years international sales and marketing experience, working for many of the biggest names in the IT and telecommunications sector, including Cisco, Nortel, Motorola, and a host of other leading edge technology vendors. Steve can complement and augment your existing senior management team by providing a fully managed marketing service that can include the following elements:

• High level strategic market planning; including Branding, product positioning and pricing, and future market.
• Develop a plan that achieves the highest market impact for the budget available
• Personally manage and implement all of the elements identified within the plan.
• Represent the company at conferences and trade shows – for speaker opportunities, and company presentations.

Marketing services elements Include:

• Creative design
• Brochure design
• Advertising
• Direct Mail
• Web-site design, optimisation and marketing
• PR
• Copywriting
• Trade show management
• Public speaking

In addition Steve has considerable product marketing experience and can assist a company with the following services:

• Competitive research
• Writing product guides
• Writing white papers
• Developing sales (fighting) guides
• Preparing and writing technical information and product briefs.

TTA can assist companies with the preparation and the implementation of marketing plans. These activities include:

• Providing detailed market research

• Providing competitor analyses including:
  Pricing, features, benefits, SWOT, distribution partners, market share.

In-country Sales Partnering

Market Research & Planning

Commercial Services